/ 2022 Art direction + Post-production
in collaboration with the designer @Raffaele Rescigno
The goal of the project was sustainability and create a stroytelling about the creative process of a a new north face garment made by a fashion design partner of mine. Reusing old north face garments, disassembling them and creating a new garment with a concept we thought up.
Concept: We transform and create to give a second life to The NorthFace garments, but without touching their soul. A pure soul like that of a child.